We The People is a fashion, travel and lifestyle blog created and run by Jessie Bush. Jessie counts brands such as Vogue, Jimmy Choo, Levis and Net-a-Porter as clients, and communicates with her readership over a large social media reach.
I worked with Jessie to create a new identity and online presence for We The People. Drawing on Jessie’s trademark simplicity and soft-spot for pastel pink, I established a simple ‘We The People’ stacked wordmark using Circular, and monochrome text-based visual language.
The website is also a homage to simplicity; large, vibrant images rule the design, immersing readers in Jessie’s visual world.
Zann St Pierre
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